Specialisms
We unlock growth with strategies that turn opportunities into lasting success.
Building a brand from scratch, all while consistently demonstrating marketing's accountability is what Tanya does best. Her deep understanding of consumers, and her unwavering belief in the value of a brand, make her a pleasure to watch in the boardroom.
Gary Stanley Senior Content Manager, AllPoints Fibre
She is able to establish and grow relationships both internally and externally with ease and deliver activity that is both creatively and commercially successful.
Matthew Ramsden Head of Customer Growth, Kindred Group
Tanya has a rare energy level which positively affects colleagues but also customers. Tanya really understands brands, how to build them, how to stay on-brand and how to communicate them. The way she handled the accounts was a true partner marketing approach: listening, proposing, adjusting and looking for creating value for both sides.
Maurice Van Tholen CEO, HeatLeap
Tanya is a world class marketer who has delivered some of the most impactful partner campaigns I've seen. Key to Tanya's success is her unwavering drive, disarming interpersonal style, creative flair, and in-depth understanding of the consumer. All of this allows her to create a win win outcome even in the most complex and challenging of partnerships.
Peter Halpin Marketing Lead, Google
Tanya managed the marketing sell-in, sell-through and sell-out propositions where I found her to be professional, knowledgeable, thorough and persuasive, acting in a stand-out way in a highly competitive, fast-paced industry and landscape.
Mariano Martinez Director of Partnerships, Telefonica
Passion, focus and determination to deliver the best. Tanya is clearly a very talented marketer, but where she excels is in driving those around her to be brilliant, leading her teams and inspiring others. A genuine talent and asset to any company.
Charlie Henderson Managing Director, Naim Audio
Tanya is a force of nature who brings fun, positivity, ambition and a clear vision to everything she does. She leads openly and compassionately. She gives autonomy and motivates. She welcomes creativity and entrepreneurialism. She is an incredible strategist and problem solver.
Dyan Owen Director, Weber Shandwick
Under Tanya's leadership, we experienced a notable boost in brand visibility and a substantial increase in conversion rates, transforming viewers into committed customers. Her strategic marketing initiatives, grounded in deep market understanding enhanced our customer engagement.
Jarlath Finnegan Group CEO, AllPoints Fibre
Success and results
Propelling your brand forward with growth strategies that create momentum and drive enduring results.
Influential
Persuasive negotiator, perceptive partner marketer, accelerating intelligent decision-making for success.
Inspiring
Translating strategy into action, leading crossfunctional, local & global teams to greater alignment & productivity.
Full on funnel filler
From strategy and positioning, to go-to-market & lifecycle management.
Goal orientated, focused, decisive
Returning investment by increasing market share, brand recognition and premium omni-channel customer experience.
Growth catalyst
27-years of explosive sales surges, launch, acquisition and retention success.
Go-to-market:
Build and execute personalised go-to-market plans to support launches, and stimulate in-life products and services
- Set effective SMART goals to ensure deadlines are met
- Deliver targeted, layered promotional strategies, aligned to your business objectives
- Support and develop cross-promotional opportunities
- Integrate partner relations and affiliate/referral marketing best practices
- Support event selection and organisation
Digital:
Comprehensive website audit to ensure conformity to the latest search engine algorithms and other ranking variables
- Identify and implement optimisation strategies
- Evaluate and improve SEO and rankings of the website to improve CPA and/or overall search presence
- Provide guidance on best practices when writing on-page, and hyperfocused content
- Support and develop valuable backlinks
- Grow the number of high-quality consumers through unpaid search
Take the first step to explosive sales surges & retention success
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