A thorough, no-nonsense evaluation of your brand’s marketing efforts, ensuring every strategy is built on solid foundations.

AllPointsFibre logo

Building a brand from scratch, all while consistently demonstrating marketing's accountability is what Tanya does best. Her deep understanding of consumers, and her unwavering belief in the value of a brand, make her a pleasure to watch in the boardroom.

Gary Stanley Senior Content Manager, AllPoints Fibre

Kindred logo

She is able to establish and grow relationships both internally and externally with ease and deliver activity that is both creatively and commercially successful.

Matthew Ramsden Head of Customer Growth, Kindred Group

Heatleap logo

Tanya has a rare energy level which positively affects colleagues but also customers. Tanya really understands brands, how to build them, how to stay on-brand and how to communicate them. The way she handled the accounts was a true partner marketing approach: listening, proposing, adjusting and looking for creating value for both sides.

Maurice Van Tholen CEO, HeatLeap

Google logo

Tanya is a world class marketer who has delivered some of the most impactful partner campaigns I've seen. Key to Tanya's success is her unwavering drive, disarming interpersonal style, creative flair, and in-depth understanding of the consumer. All of this allows her to create a win win outcome even in the most complex and challenging of partnerships.

Peter Halpin Marketing Lead, Google

Telefonica logo

Tanya managed the marketing sell-in, sell-through and sell-out propositions where I found her to be professional, knowledgeable, thorough and persuasive, acting in a stand-out way in a highly competitive, fast-paced industry and landscape.

Mariano Martinez Director of Partnerships, Telefonica

Naim logo

Passion, focus and determination to deliver the best. Tanya is clearly a very talented marketer, but where she excels is in driving those around her to be brilliant, leading her teams and inspiring others. A genuine talent and asset to any company.

Charlie Henderson Managing Director, Naim Audio

Weber Shandwick logo

Tanya is a force of nature who brings fun, positivity, ambition and a clear vision to everything she does. She leads openly and compassionately. She gives autonomy and motivates. She welcomes creativity and entrepreneurialism. She is an incredible strategist and problem solver.

Dyan Owen Director, Weber Shandwick

AllPointsFibre logo

Under Tanya's leadership, we experienced a notable boost in brand visibility and a substantial increase in conversion rates, transforming viewers into committed customers. Her strategic marketing initiatives, grounded in deep market understanding enhanced our customer engagement.

Jarlath Finnegan Group CEO, AllPoints Fibre

Comprehensive analysis

Our comprehensive analysis leaves no stone unturned, evaluating each component meticulously. From high-level overviews to in-depth scrutiny, we ensure your strategies are worth every effort.

Influential

Persuasive negotiator, perceptive partner marketer, accelerating intelligent decision-making for success.

Inspiring

Translating strategy into action, leading crossfunctional, local & global teams to greater alignment & productivity.

Full on funnel filler

From strategy and positioning, to go-to-market & lifecycle management.

Goal orientated, focused, decisive

Returning investment by increasing market share, brand recognition and premium omni-channel customer experience.

Growth catalyst

27-years of explosive sales surges, launch, acquisition and retention success.

Going beyond surface-level reviews to offer an in-depth, unbiased assessment of your marketing performance. From auditing team structures and budgets to analysing customer acquisition strategies, we provide a comprehensive view of your brand’s strengths, weaknesses, and opportunities, enabling you to make data-backed decisions for sustained growth.

Where we step in:

  • Audit the brand, including alignment to values, and omnichannel consistency
  • Review marketing plans including business vision, strategic positioning, target audience, goals, process, and execution
  • Review marketing and sales processes and how/if they complement each other
  • Assess acquisition rates, cost per acquisition, and churn
  • Assess reporting and technical capabilities
  • Audit website, including performance, mobile friendliness, and user experience
  • Audit content, including strategy
  • Assess Search Engine Optimisation(SEO) including on-page, structured data, and backlinks
  • Review social media presence

Take the first step to explosive sales surges & retention success

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